Types of AI-Generated Videos Shopify Stores Can Use for More Sales

Types of AI-Generated Videos Shopify Stores Can Use for More Sales

Here are some of the best types of AI videos for shopify which you can use to turn browsers into buyers:

1. Product showcase videos

AI can create high-quality product videos that highlight features, benefits, and variations in a visually engaging way. These videos help customers see the product in action, increasing confidence in their purchase. 73% of consumers prefer watching a short video to learn about a product rather than reading text, making it a must-have for product pages.

2. How-to & tutorial videos

Shoppers love guidance, and AI-generated tutorial videos can walk them through product usage, setup, or troubleshooting. These videos reduce customer support queries and improve user experience, making buyers more likely to complete a purchase.

3. Customer testimonial videos

Customer testimonials can increase conversions by up to 34%, and AI can be helpful in this by generating voice overs or even creating deepfake-style animated testimonials from genuine customer reviews. This makes testimonials more engaging and authentic, helping Shopify store owners build trust and social proof.

4. Before & after transformation videos

AI-generated before-and-after videos are highly effective for the beauty, fitness, and home improvement industries. By visually demonstrating a product's impact, these videos help customers see its value, making them more likely to trust and purchase the product.

5. AI generated explainer videos

Explainer videos help break down complex or innovative products, making them easier to understand. AI can generate animated videos with voiceovers that clearly outline product benefits, features, and use cases, keeping customers engaged while simplifying decision-making.

6. Social proof & UGC style videos

79% of consumers say user-generated content (UGC) influences their purchasing decisions, and AI can enhance this by transforming customer reviews, social media posts, and testimonials into engaging videos. By using real customer experiences in video format, Shopify stores can create a more authentic and relatable brand image.

7. Limited time offer & sale announcement videos

Limited-time offers and sales announcements create a sense of urgency, driving customers to act quickly. AI can improve this by generating personalized discount videos or dynamic sale announcements with eye-catching visuals and countdown timers. These videos effectively push shoppers to complete their purchase before the deal expires.

8. AI powered personalized recommendation videos

AI can generate personalised product recommendation videos based on a shopper's browsing history, showcasing items that align with their interests and past behaviour. These videos make customers feel like the store understands their needs, increasing the likelihood of purchase while improving the overall shopping experience. In fact, 91% of consumers prefer brands that provide relevant offers and recommendations,

9. Automated blog to video content

If your Shopify store has a blog, AI can convert top-performing articles into engaging video summaries. These videos can be shared on social media, embedded in emails, or used to drive more traffic to your site—catering to the 85% of internet users who prefer video content over text.

10. Cart abandonment recovery videos

Almost 70% of online shoppers abandon their carts, and if your Shopify store faces the same challenge, AI-generated videos can help bring them back. AI can create personalised reminder videos for customers who left items in their cart, highlighting product benefits, offering discounts, or creating urgency. These videos encourage shoppers to return and complete their purchases, helping recover lost sales and improve conversions.

11. Seasonal & holiday campaign videos

AI can quickly create festive-themed videos for different holidays, from Valentine's Day to Christmas. These videos showcase special promotions, limited-time offers, and themed visuals that attract buyers. With holiday sales contributing 20-30% of annual revenue for many retailers, well-timed AI-generated videos can help maximize sales during peak shopping periods.

12. AI generated animated ads

Video ads have 38% higher engagement than image ads, making them a strong choice for capturing attention. AI-generated animated ads allow Shopify store owners to create high-quality promotional content without requiring extensive production time or costs.

13. Comparison & review videos

Whenever shoppers intend to buy a product, they often research it online. 81% of consumers do so before making a purchase. Shopify store owners can use this opportunity to attract traffic and high-intent buyers to their shopify stores by using AI-generated comparison and review videos. These videos break down product differences and highlight unique selling points and customer feedback.

14. New arrival & product launch videos

AI can generate compelling teasers and launch videos for your latest products, creating buzz before they hit the shelves. Product launch videos can increase conversions by up to 80% when added to landing pages, making them a must-have for new releases.

15. Subscription & loyalty program promotion videos

For Shopify stores offering subscription boxes or loyalty programs, AI-generated videos can simplify explaining membership benefits, highlighting exclusive rewards and encouraging sign-ups. Since loyal customers spend 67% more than new ones, investing in engaging video content can help increase retention and maximise customer lifetime value.